Words root all touch points in the digital world—from email to web content to product copy. Crafted with intention, words enhance our experiences. That's where I can help.
I joined Sweater as employee #10, brought on to build the company's content strategy and develop the brand voice. As an early-stage startup, I was hands-on with everything from email to marketing and web content to script writing and product copy.
view projectA fun brand overhaul for SPKN—Sport Professional knowledge Network—a media and engagement platform on a mission to elevate sport by inspiring better practice through knowledge.
view projectWebsite and organic content overhaul for an outdoor retail brand. My role centered around long- and short-form SEO web content, including blogs, landing pages, guides, infographics, and more.
view project